Look who’s got a “hot” search engine!

If you have been reading my blogs you already know about www.cuil.com. It’s neat and has some great features to envy Google. But there is another search engine that most people do not even realize exists. It’s http://search.twitter.com

Yes, Twitter actually has a very good search and gives good results. You can get local publicity information. Unlike Google, or Cuil, or Yahoo, this offers a different type of searching. For example, an article titled ” Twitter Search Will Be Powerful” by Joe twitter searchMarchese explains his experience. When the earthquake happened in Southern CA the other day, he did a Google search to get more info. Joe had just landed and was eager to find more about the local news in Orange County and Los Angeles and level of the quake. Google provided hundreds of sites, but nothing current to that day’s event. Then he tried Twitter. The search allowed him to read people’s reaction to the quake. He was able to see/read the effects of the earthquake immediately. This is how local publicity in Orange County, or Los Angeles can be accesses immediately.

This is not to say Google, or Yahoo, or even Cuil cannot offer this information. It now shows us that search has become more than an encyclopedia of pages, but can now become a tool for other uses. Twitter is opening the door to new search. And according to Joe, he believes that Google (or someone else) will purchase Twitter to gain this feature it doesn’t offer. Sounds right to me. Joe wrote an article in March about his perspective on this.

Remember, what we thought was a new way to do things just a couple of years ago, actually just last year, is old news. This fast paced social media is teaching us that we are going to see new territories and discoveries opening up shortly. Who knows, this blog site just might become old news next year, and I’ll be communicating in a different platform.

If you want to keep on track with social marketing, do it now. Call George Carson today. 949-477-9400.

Publicity helps new search engine get noticed.

If you haven’t already heard, there is another new search engine, called “Cuil“. It is an Irish word meaning, Knowledge. PR Clients, as well as all publicity professionals, public relations agencies, even local orange county publicity professionals should keep an eye on this new SEO. Why? Because this could be a publicity opportunity for pr clients to gain recognition as this new SEO gets more attention.

Ok, let’s look at this new search engine to get a better understanding. The company was started by former Google engineers. Top notch people, not the sub-level engineers. eWeek article tells more about this.search engine marketing

Cuil feels they have listened to the users of search and decided to provide a better indexing of pages. Here is the catch. There are over 120 billion web pages. That’s a lot of pages to try and create a better search platform. Anyway, these engineers have the support of investors who poured over $33 million into the development. Already, since launch day on July 28, the site has had unexpected traffic causing it to lock up for a time.

What makes this search engine different…Cuil provides tabs to better clarify subjects, they organize the features better so that images are identified by topics with a search refining suggestion area. Is this a better mouse trap? Possibly, but it takes some time learning how to get the most use of this new search. TechCrunch states it is an overrated site and may not live up to what the former Google staffers think it really is.

In any case, publicity professionals should include this search engine as part of their pr clients marketing and publicity program. If you are unable to keep up with all the new search engine changes and need to get noticed, or ranked in the top, then give George Carson a call at 949-477-9400. Carson Marketing, Inc is a solid web marketing company that knows how to get your company noticed. Call today for a free consultation, and just maybe you will learn the secrets to being a top ranked web site.